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DAY ONE
MAIN CONFERENCE
---Policy, Market and Outlook |
| 8:30 |
Registration and Coffee
|
| 8:50 |
Chairman Opening Address
Fei Zhenxuan, President, Shanghai Tourism Trade Association
|
| 9:00 |
Keynote:
Tourism--- Key drivers to China's EconomyZhang Jianzhong, Director of Policy & Law Division, China National Tourism Administration |
| 9:40 |
Keynote:
World and Asia's Tourism Development
President, Pacific Asia Travel Association |
| 10:20 |
Morning Refreshment |
| 10:50 |
Shanghai World Expo2010----A Catalyst to China's Tourism IndustryDao Shuming,Director, Shanghai Tourism Administration |
| 11:20 |
Tier II Tourism Bureau Director Keynote:
Investment Opportunities on 2nd and 3rd Tier City's Tourism
Wu Hao, Deputy Director, Anhui Tourism Administration |
| 11:50 |
Theme Attractions New Emerging Trends
Gary Goddard, Chairman & CEO, Gary Goddard Entertainment
|
| 12:20 |
Luncheon |
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Building Competitive Advantage Through Innovation |
| 13:30 |
Tell Stories Around the World
Yves Pépin, Head of Creation, ECA2
Artistic Adviser, Ceremonies of 2008 Beijing Olympic Games |
| 14:00 |
Case Study:
China Overseas Chinese Town Holdings(OCT)
Yao Jun,President, China Overseas Chinese Town Holdings |
| 14:30 |
Case Study:
Jinjiang International's Successful Operational Strategies in TourismPresident, Jinjiang International
|
| 15:00 |
Afternoon Refreshment
|
| 15:30 |
Cultural Heritage Tourism in 21st Century
Ray Hole, Managing Director, Rayhole Architects |
| 16:00 |
Alignment of Tourism Development and Resource Protection
Yuan Degang,Chairman, Huangguoshu Tourism Group |
| 16:30 |
Investors Panel:
Investing in Chinese Tourism Market
Moderator:
Wu Hsioh Kwang, Executive Chairman, Straco Corporation
Panelist:
Zeng Xiaocheng, President, Shanghai Ozhotel Investment & Management
Company
RREEF Asian Director, Duetche Bank(inviting)
CEO, Rising Star Holdings(inviting)
|
| 17:00 |
End of Day One Conference |
| 17:30 |
Cocktail Party over Huangpu River
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DAY TWO
STREAM A: Themed parks and Attractions |
| 08:30 |
Registration and Coffee |
| 08:50 |
Chairman Address |
| 09:00 |
Keynote:
Is China's Theme park market overheated?
Prof. Wang Dawu, Director of Tourism Center, Shanghai Academy of Social Sciences |
| 09:30 |
Domestic Destination showcase
Xue Pei Jian, President, Shanghai Media Entertainment Group (SMEG) |
| 10:00 |
Disneyland—the Experience of Happiness and Dream
Bill Ernest, Executive Vice President & Managing Director, Hong Kong Disneyland Resort |
| 10:30 |
Morning Refreshment |
| 11:00 |
Safety Operation in Theme parksMario Mamon, President and Chairman, Enchanted Kingdom |
| 11:30 |
The Science of Tourism and AttractionsTony Sefton, CEO, Vision XS Ltd.
|
| 12:00 |
Exploiting One-of-a-kind Characteristics to Create Activity Based Attractions
Lu Qianlin, President & General Manager, Shanghai Zhujiajiao Investment & Development Co., Ltd.
|
| 12:30 |
Luncheon |
| 13:30 |
Movie Theme Park Keynote:
---Building an Interactivity based Theme Park
Isao Tanaka, General Manager, Marketing & Sales Division, Universal Studio Japan
|
| 14:00 |
Indian Keynote:
Essel WorldAlok Parashar, Chief Operating Officer, Essel World India
|
| 14:30 |
Automobile Amusement
Jiang Lan, General Manager, Shanghai International Circuit |
| 15:00 |
Afternoon Refreshment |
| 15:30 |
Case Study:
Ngong Ping 360's Communications and Marketing Strategy
Morris Cheung, Managing Director, NP360 Hong Kong |
| 16:00 |
Case Study:
Macau Fisherman's Wharf
Building an integrated themed entertainment complexGeneral Manager, Macau Fisherman's Wharf International Investment Ltd |
| 16:30 |
Case Study:
—Shanghai Ocean Aquarium
Wu Hsioh Kwang, Executive Chairman, Straco Corporation |
| 17:10 |
Marketing Strategies Panel
—How to make the tourists stay longer
Moderator：
Prof. Wang Dawu, Director of Tourism Center, Shanghai Academy of Social Sciences
Panelists：
Isao Tanaka, General Manager, Marketing & Sales Division, Universal Studio Japan
Morris Cheung, Managing Director, NP360 Hong Kong
Yuan Degang, Chairman, Huangguoshu Tourism Group |
| 17:40 |
Chairman Wrap-up |
| 17:50 |
End of conference |
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DAY TWO
STREAM B: Developing and Investing in Tourism Property |
| 08:30 |
Registration and Coffee |
| 08:50 |
Chairman Address |
| 09:00 |
Policy Keynote:
Macroeconomic control upon China’s Tourism Property Industry
Shi Peihua, Director of Tourism Research Center, Academy of Microeconomic Research, NDRC |
| 09:30 |
Developer Keynote:
Innovative and Diversified Tourism Real Estate Strategies
Ji Xusheng, Vice President & Chief Stylist, Zhongkun Investment Group |
| 10:00 |
Morning Refreshment |
| 10:30 |
Tier II City Keynote:
Sun Zhiliang, Vice Secretary General, Wuxi Municipal People's Government |
| 11:00 |
Development of Dongtan Eco-City
Ma Chengliang, Chairman, Shanghai Industrial Investment Corporation |
| 11:30 |
Korea Developer Keynote: Samsung Everland Resort
Ro-Bin Park, CEO& President, Samsung Everland |
| 12:10 |
Luncheon |
| 13:30 |
Building a Tourism and Culture Based City
Li Ming, Vice President, Shenzhen Huaqiang Group & Chairman, Fanta Wild
|
| 14:00 |
Creating a life style based island resort
Dr. Wadad Al Suwayeh, COO, OQYANA REAL ESTATE COMPANY
|
| 14:30 |
Case Study:
The Venetian Macao Resort Hotel
Steven Hicks, Senior Vice President, Venetian Macau Limited
|
| 15:00 |
Afternoon Refreshment |
| 15:30 |
Case Study:
Building an integrated resort of recreation, fun, culture, and
technology
You Guoqian, Vice Chairman, Taiwan Jianfusun Fancyworld |
| 16:00 |
The value of intellectual property branding for location-based entertainment facilities
Michael F. Bartok, Executive Vice President, Recreation for
Paramount Licensing Group
|
| 16:30 |
Resort CEO Panel:
Aligning Tourism with Real Estate
Moderator:
You Guoqian, Vice Chairman, Taiwan Jianfusun Fancyworld
|
| 17:15 |
Chairman Wrap-up |
| 17:30 |
End of conference |
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